by Michaela | May 8, 2018 | Content Strategy
As an online service provider, I want to constantly be making my content strategy better. I believe in the power of my content to connect with and help other business owners navigate this online space. So I’m always on the lookout for ways to improve and...
by Michaela | Apr 17, 2018 | Content Strategy
Can we get real here for a second…. One you don’t want to spend all day every day making content even IF you had the time to do it. Two if you are spending a huge amount of time trying to keep up with constantly creating content you aren’t...
by Michaela | Mar 13, 2018 | Content Strategy
Your content can attract clients to your site. So you spend hours working on it. Laying out your plan. Crafting the perfect copy. Putting together your cohesive graphics. Scheduling….and then… nothing. You aren’t getting hordes of potential clients...
by Michaela | Feb 6, 2018 | Content Strategy
Content, content, content… So much to create for your service-based business. Maybe you want to… promote your services grow your community increase your visibility online engage with potential clients Maybe you want to focus on some of them, maybe all of...
by Michaela | Jan 9, 2018 | Content Strategy, Lead Generation
Your opt-in is a really important and powerful piece of your marketing funnel. It is your first opportunity to make a promise and fulfill it for your audience. You don’t want to mess this up because it is important to build trust with your potential clients in...
by Michaela | Jul 18, 2017 | Content Strategy
Your content is one of the most powerful tools in your tool belt for sales in your online business. It allows you to take a step back from promoting yourself through traditional advertising. All because you are showing up online with great valuable content in a way...
