by Michaela | Oct 17, 2017 | Branding
Tell me does this sound like you… You’ve been putting stuff out online consistently, meaning you are posting regularly. BUT you feel like what you are putting out is all over the place. You can’t quite get the look to feel cohesive… You have no...
by Michaela | Sep 5, 2017 | Branding
It’s not enough to have a pretty logo. You need some real meat behind your brand to help it grow and flourish online. Now when it comes to making an effective brand strategy for your business there are lots of components involved and lots of trial and error....
by Michaela | May 23, 2017 | Branding
I just love it when I go somewhere and I feel like I’m really being cared for by the staff. I buy more, I tip more, I talk about it more AND I’m more likely to go back again and again. When I started my business I wanted to be able to Are you...
by Michaela | May 16, 2017 | Branding, Content Strategy
You’re message, your voice, your content. Your brand message is the essence of what you put out in the world. And it is incredibly hard to nail on the first, second or third try. I should know, I’ve worked through my messaging trying to find the right...
by Michaela | Apr 25, 2017 | Branding, Business
Yo Yo Yo! What’s yo brand personality??… ok that totally was not my brand personality but you get the point! Your brand personality needs to be consistent, natural, and genuine. When you’re a solopreneur, often you are your brand but you still need...
by Michaela | Apr 18, 2017 | Branding, Business, Visibility, Web Design/Strategy
You know you need a website, and you know you need to get it up fast because if you don’t have a web presence do you really exist online at all? There are a lot of opinions out there about what you do need to include on your site, there are many different pieces...
