What You’ve Heard about Online Visibility Is a Lie
It seems like everyone in the online world is talking about VISIBILITY and you are just kind of sick of it right? But visibility is kind of a big deal when it comes to growing your business. No one will hire you for your services or buy your products if they don't...
How to boost productivity when you have no time
83434587293478298 million things to do and no time. Do you feel like that too? I feel like that every time I look at my todo list. And then I feel like every time I mark one off I add another task to my list. I hate that feeling. I hate feeling like I never have time...
How to delight your customers and build brand loyalty
I just love it when I go somewhere and I feel like I'm really being cared for by the staff. I buy more, I tip more, I talk about it more AND I'm more likely to go back again and again. When I started my business I wanted to be able to Are you delighting your clients?...
5 Signs Your Brand Message Isn’t Working for You and Surefire Ways to Fix IT
You're message, your voice, your content. Your brand message is the essence of what you put out in the world. And it is incredibly hard to nail on the first, second or third try. I should know, I've worked through my messaging trying to find the right message to get...
Why you need to be planning your content
I was struggling when I first started my business to create blogging content weekly, just blogging content. I'm not even talking about the zillion other pieces of content it feels like you have to create to market and connect with your online business. I literally...
5 Reasons Your Business is Not Getting Visible Online
Visibility is a big piece of being in an online business. If you aren't getting visible online potential clients aren't seeing you and therefore can't possibly purchase your products or services. Getting noticed and getting noticed by the right people can make a huge...
Build a brand personality that resonates with your people
Yo Yo Yo! What's yo brand personality??... ok that totally was not my brand personality but you get the point! Your brand personality needs to be consistent, natural, and genuine. When you're a solopreneur, often you are your brand but you still need to identify how...
Website Essentials Series: 6 Must-Haves for Your Business Website
You know you need a website, and you know you need to get it up fast because if you don't have a web presence do you really exist online at all? There are a lot of opinions out there about what you do need to include on your site, there are many different pieces you...
Web Basics Series: Why you need to care for your website and not fix it and forget it
When was the last time you looked at your website? Like really looked it over and not just added another blog post? Websites need love and caring just like a garden, this is what you need to do after you launch it to continue caring for it. One of the benefits of...