August 8, 2017
This year I’ve been focusing on relationship building for my business. And in some ways, it felt like the first day of high school where 75% of the school district is coming together for the first time. Will they like me? Will I be cool enough to hang out with the people that are like […]
Read MoreJune 27, 2017
It wasn’t until recently that I even thought about my status as a solopreneur and what that meant to me versus what it meant to other people. It wasn’t until someone started talking about the solopreneur mindset and what they thought that meant for hiring support that I really took a hard look at it. And […]
Read MoreJune 20, 2017
LEt’s talk about return on investment for your online business! I don’t think there is a marketing concept that makes me cringe quite like Return on Investment (ROI)…and it probably isn’t the reason you think it is. I love having a goal for return on investment, I’m an experimenter and tracker and analyzer of EVERYTHING […]
Read MoreMay 2, 2017
Visibility is a big piece of being in an online business. If you aren’t getting visible online potential clients aren’t seeing you and therefore can’t possibly purchase your products or services. Getting noticed and getting noticed by the right people can make a huge impact for your business. It can be hard to get up the […]
Read MoreApril 25, 2017
Yo Yo Yo! What’s yo brand personality??… ok that totally was not my brand personality but you get the point! Your brand personality needs to be consistent, natural, and genuine. When you’re a solopreneur, often you are your brand but you still need to identify how you’re going to present your brand personality to the […]
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