by Michaela | Jul 11, 2017 | Visibility
You know this well. You’ve come across another blog post telling you exactly what you need to do to attract more clients online. And surprise surprise it isn’t something you are doing so you feel compelled to add another piece to your visibility strategy....
by Michaela | Jul 4, 2017 | Content Strategy
Have you taken some time to think about all that goes into creating a single piece of content? Like really thought about it? I hadn’t until recently I just moved from one stage to the next without thinking too much about it. But it’s quite a bit of time...
by Michaela | Jun 27, 2017 | Business
It wasn’t until recently that I even thought about my status as a solopreneur and what that meant to me versus what it meant to other people. It wasn’t until someone started talking about the solopreneur mindset and what they thought that meant for hiring...
by Michaela | Jun 20, 2017 | Business
LEt’s talk about return on investment for your online business! I don’t think there is a marketing concept that makes me cringe quite like Return on Investment (ROI)…and it probably isn’t the reason you think it is. I love having a goal for...
by Michaela | Jun 13, 2017 | Productivity, Visibility
One of two things seems to happen when you run your own business. You either feel like you can’t get a content idea to save your life or you have way too many ideas and you don’t know where to start. The outcome is the same content isn’t getting out....